Why You Need an Insurance Broker

Whether you own your own business and need group health and other insurance benefits for your employees, or you want or need health, life, accident or other insurance for yourself and/or your family, finding an insurance broker is a wise decision. An insurance broker does not add to your cost of insurance, yet an insurance broker does guide you through the maze of information that you need to know to purchase insurance. How much insurance do you need? What is a fair price? Do I really need this particular insurance? Should I buy term or whole life insurance?

To start, an insurance broker is appointed with a number of different insurance carriers, so your broker can shop each of the carriers for benefits and pricing of each of the carriers. A broker does not work for the insurance carriers, they work for you and your interests. They will shop each of the carriers for the protection and benefits you need and want as well as the price. A good broker will find you the insurance you need at a price you are willing to pay. An insurance broker does not cost you any more money, since they are paid by the carrier through which you purchase your insurance.

Another benefit of purchasing insurance through a broker is that you will get to know the person who is selling you your insurance, and you will benefit from their knowledge and experience. You will receive personalized service from a person that you get to know and trust. Generally, an insurance company will guide you to their “one-size-fits-all” policies. A broker will work with you to determine your individual or group needs and show you several options from different insurance carriers that best fit your needs or the needs of your business. You also get an unbiased professional opinion from a broker, not the corporate marketing “speak” from an insurance carrier that point out their benefits and avoids their weaknesses.

A broker can also help you and your employees with processing claims, often saving you valuable time trying to find the right person at the insurance carrier that can assist you with your claim or answer your question.

A broker is also a member of your community, they shop the same businesses (including yours), go to the same churches and know the same people. An insurance broker will be more in tune with your local circumstances including local economic issues and other factors that may have an impact on your insurance needs. Ultimately, a good insurance broker will become a lifelong friend as well as a consultant and broker.

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